Business Strategy
October 14, 2026 · 2 min read
Every showroom has stock that has not moved in months, and keeps reordering it while fast movers run out. Here is how to find it and stop paying for it.
Walk to the back of most showrooms and you will find it: boxes of a design that was popular two years ago, sizes nobody asks for, a colour that looked good in the catalogue. It is paid for. It takes space. And because nobody has a list of it, it often gets reordered.
At the same time, the designs customers actually ask for run out, and the salesperson has to say "it will come next week" to someone who is ready to buy today.
Showrooms reorder from memory and from supplier visits. The salesperson remembers what was asked for this week. The supplier's representative suggests what they want to sell. Nobody looks at what has not moved, because the system, if there is one, shows stock by item, not by how long it has been sitting.
With more than one branch, it gets worse. One branch has too much of a design that another branch keeps running out of.
A well-run showroom knows three lists at any time: what is selling fast and running low, what is moving normally, and what has not moved in ninety days. It reorders from the first list, clears the third with schemes or transfers between branches, and never reorders anything on it.
Once a month, walk the godown with a notebook and mark every design you have not sold in three months. Put a price on the list. Most owners are surprised by the total, and that surprise is usually enough to change how reordering is done.
The owner still decides what to clear and what to stock. The AI makes sure the decision is made from a list, not from memory.
Start with the ninety-day list. We have set out how this works for showrooms, from walk-in to delivery.
Related articles
You’ve got the best brands on your wall. Simpolo, Vermora, Somany, Kajaria, CERA, RAK, Nitco, Asian Granito, H&R Johnson, Orientbell. The st
Read more →You know the routine. It's 7am, and you're in the stockyard, checking the Kajaria pallets,
Read more →You’ve got a customer standing in your showroom at 11am. He’s holding a tile sample—Simpolo’s new 800x1600mm—and he’s asking, “Can I get thi
Read more →How we see it
We set it up so the numbers are in front of you every day. The decisions stay with you.
One system for your whole business, set up around how you already work.